Treehouses are not just simple hideaways for children. The allure of structures among the trees knows no borders or age limitations. Treehouses have become a common sight in everything from luxury hotels to eco-camping resorts and even exclusive housing projects. This global trend has created new business opportunities for suppliers, distributors, and procurement managers. But what is the psychology behind the fascination with treehouses? Why are people of all ages and cultures enchanted by the idea of building structures on stilts above the ground? The reasons go deep and are strongly rooted in our human nature. Understanding them can be beneficial to your business and your customers.
In this article, we will explore the psychological underpinnings of our love for treehouses. We will discuss why they have become so popular around the world and how these insights can be used to develop and supply treehouse products successfully. Whether you are a distributor, a dealer, or a procurement manager for the hospitality industry, this article will provide you with helpful information about the modern treehouse market and guide you in taking full advantage of the treehouse trend.
The Global Treehouse Boom: Why We Love Living in the Trees
Childhood Nostalgia and Memories
When we think of treehouses, we probably all think of our own childhood. Climbing up a tree, building a small cabin out of planks, then playing all day in the sun… The treehouse is one of those things in our lives that will be familiar to almost all people, no matter where they were born or where they are from.
This makes the treehouse a very attractive marketing tool: people associate treehouses with happy memories, and they love to share those memories. It is a feeling everyone has and knows. So building treehouses for children is a business with a very high demand. For suppliers, this means that treehouse products should have an emotional value. In addition to selling materials for treehouses, distributors can also act as consultants. You can guide your clients in the right direction, create design solutions that will make customers happy, and give them all the materials necessary for the job. You will be part of creating a magic place, creating memories that last a lifetime.
Escape and Sanctuary
One of the essential aspects of living or vacationing in a treehouse is the fact that it is elevated. It is a space separated from the everyday worries and stresses of life, located above your head, like a bird’s nest or a squirrel’s drey. You can get there by a rope bridge, a shaky ladder, or a spiral staircase. For your mind, all that creates an effect of a mental escape. In the treehouse, you are “out of reach”. This is a perfect way to distance yourself from the daily grind and recharge your batteries.
That is why it is no surprise that you can find treehouses at many resorts and holiday accommodation complexes. If you can’t travel far from your home or work to take a rest, you can at least stay in an elevated treehouse at a treehouse resort or a camping area. With all the stress caused by the recent events, building treehouses for resorts is becoming more and more popular. Therefore, when we talk about supplying the treehouse market, it is essential to remember the products that will allow your clients to create the ultimate relaxing atmosphere in their project treehouses.
Connexion avec la nature
Trees are living beings, and treehouses make people feel closer to them. Scientists have come to this conclusion: they call this human’s urge to be close to plants and animals ‘biophilia’, and they state that it is an innate urge for all people.
Beautiful sunsets, sunrise in your tiny bedroom high in the air, chirping birds in the morning, squirrels running up and down the trees all around you. Being in a treehouse gives us an opportunity to live in harmony with nature, to observe its beauty, and forget about the negative aspects of our lives.
This trend is especially useful if your company sells products for resorts or retreats. For the wellness centers or for remote mountain resorts, treehouses can be used as an exclusive accommodation or a private space for meditation and yoga.
Adventure and Exploration
Treehouses are fun! It is one of their most important features! If there is an adventure in the room, the chances of the children being happy are much higher! Treehouses are by their very nature a symbol of fun, courage, creativity. Adventure sports like climbing are very popular, so being high in the trees already excites kids and even adults.
The importance of treehouses for young explorers is no less crucial than for hotels and resorts. If a child has a treehouse in his or her garden, he or she will be entertained for days, even weeks, without getting bored. Adventure is one of the main driving forces of young children. With their limitless energy, they just burn it out like a candle, so treehouses will help them satisfy their need for movement.
Adventure treehouses require durable materials that can withstand strong winds and lots of use, so keep it in mind when selecting your range of products. Keep an eye on ropes and other safety gear: treehouses are often the perfect playground for children, so the equipment has to be reliable.
Privacy and Personal Space
Humans are social animals: we need communication with other people and being around other humans to be able to relax and have fun. But no one is saying that we like it when we are being watched or if there are too many people in one space. We all need our privacy from time to time. A treehouse is the perfect place to hide from other people, to have some alone time, to read a book or simply to have some time for oneself.
Treehouses for adults can be a great alternative to regular houses, especially in a big city where privacy is a significant problem. A private treehouse in the garden or on the beach will give you a much-needed break from the big city crowds.
Conclusion
Treehouses are a fantastic way for children and adults to feel like they are living in a fairy tale. Whether for the kids’ summer house in the yard or for the treehouse resort, the products you supply should allow your clients to create the magical place. Humans have an emotional connection to treehouses and the world of trees: we remember building treehouses from our childhood, so these structures always have the nostalgia factor, being built in trees makes us live in harmony with nature, and if you build it at the height of at least five floors, the treehouse gives you a psychological feeling of sanctuary. This is why treehouses are used in so many areas: from children’s playgrounds to wellness retreats and holiday resorts. The importance of trees for human well-being is no secret: the World Health Organization even recommends taking forest baths for your health.
Distributing materials and products for treehouses: a profitable and sustainable business that will always be in demand, no matter where your business is located. Supply the market with the best treehouse products, and you will be remembered for a long time: because you create the fun, nostalgia, and well-being for both children and adults.
FAQ
- How can treehouses be related to improving the overall well-being?
Answer: Treehouses provide an opportunity to relax, recharge your batteries and distance yourself from everyday worries and stresses. Climbing a treehouse also works up an appetite, and scientists have found that eating fruits is the most important aspect of the biophilia.
- Are there any differences between the kinds of treehouses people like?
Answer: A treehouse in an exotic resort with a panorama view is a dream come true for adults, but children will probably prefer a more classic, ‘nest-like’ treehouse in their own garden.
- Is this trend limited to one particular area or does it have global significance?
Answer: In our opinion, the demand for treehouses has the global reach. They can be found in many parts of the world: for instance, in North America, treehouses are used for various hotels and resorts, treehouse camps and treehouse rentals, as well as children’s treehouses. Also, our company already has some successful projects in Europe and the UK.
- Is there a growing demand for treehouses around the world?
Answer: We can say that the demand is continually growing. This is an industry that will always be in demand and of interest to the people of all ages. Treehouses for adults can be a part of any resort.
- Can you recommend any places to read more about treehouses?
Answer: The book “Treehouses” by Klatser, A. is a great example of information about the design and construction of treehouses. But if you are looking for the information about the meaning and importance of treehouses for our lives, try to find an article by the same name on the Huffington Post: http://www.huffingtonpost.com/david-froeses/treehouses_b_8920490.html
Gimbel Lumber Company specializes in wholesale distribution of high-quality building materials in Humboldt and Del Norte counties. We have several convenient locations for retail lumber yard and building supplies: Arcata, Eureka, Redway, and Fortuna. We serve as a full-line lumber yard, offering competitive prices on all our products. Our other brands include: Bucaro Materials Company and the McIlroy Lumber Company.
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